Our development process is focused on meeting our clients’ specific needs. Our goal for each project is to develop a site that clearly communicates our client’s business in a visually appealing way.
Also central to our development process is ensuring each site has a solid SEO foundation. After all, it does no good to have the best looking site in the world if your audience can’t find you.
The third main component to our development process is ensuring our clients can easily operate their sites. You should be able to update your site with efficiency whenever you please. After all, it is your site!
We specialize in building sites on the WordPress and Shopify platforms. Which one is better for your needs?
The Platform For Ecommerce
If your business revolves around selling products, Shopify is the platform we would use for your project.
In our opinion, Shopify is the best ecommerce platform available, and offers its shop owners flexibility to adapt as needed with different monthly plans.
K&J are Shopify Experts, and as such can offer their clients an unlimited free Shopify trial while the site is being developed.
For Content-Based Sites
If your business doesn’t require selling online, WordPress is the way to go.
WordPress is open-source web software that is used as the content management system for roughly 30 percent of sites on the Internet.
Having a WordPress site requires that you have independent web hosting, and also requires that you keep up with all software updates. To address these needs and give our clients headache-free management of their sites, we offer the K&J Site Support Service and independent hosting packages.
For Ongoing Work
After a project launches, we continue to work with clients on an hourly rate. We detail our work in a private timesheet for each client so they can review our progress.
K&J Hourly Rate
We offer all of our WordPress clients an integrated approach to hosting whereby they can have their own independent cPanel in our management server at InMotion.
Clients have complete independent login credentials to the cPanel, meaning that the client is always in direct control of their website and business. On our end, having clients’ sites hosted on our management server allows us to streamline the set-up process of those sites, while making it easier to answer questions down the line. When we bring a site live we take care of things on the server such as initializing your databases, setting up your FTP accounts, and routing your MX records for your @your-domain.com email hosting.
All the while, clients have complete control over their cPanel login credentials, and thus complete control over their websites, should they ever need to access the cPanel themselves, even with a company or tech friend independent of us.
K&J Site Hosting Service
FAQ: What Is Hosting?
An essential step to launching your website is getting a hosting plan. Website hosting provides you with disk space and databases for storing your site files and data, as well as bandwidth for serving those files and data to viewers. In short, your web host enables you to serve your website to your visitors when they request to see it.
We offer a helpful maintenance package for our WordPress clients.
WordPress is open-source web software, and the platform as well as its plugins are constantly evolving. Due to this evolution in the software, WordPress sites require updating regularly to ensure they run optimally and securely.
Our K&J Site Support Service costs $180/year and includes:
- WordPress core software updates
- Plugin and theme updates
- Automatic weekly remote cloud backup to a secure Dropbox location
- Google Webmaster monitoring and optimization
- Google Pagespeed monitoring and optimization
- Spam comment removal and cleaning
- Database cleaning and optimization
K&J Site Support Service
We offer a monthly report of your SEO/site health that also tracks the rankings of all of your keywords.
Keyword ranking reports are one of the most valuable things to have a sense of, because they show you what keywords your site is ranking well for in Google, when your site starts to rank for other keywords, how that changes over time and affects traffic, and what keywords may be on the verge of ranking on the first page that would benefit from some more attention.
These ongoing reports should provide a few actionable ideas, and will include other data too like your site’s traffic, traffic sources, backlinks, competitor positions and keywords, etc.
While we can’t offer some more specific SEO services that round out a full SEO approach, like link building or content marketing, what we can offer in terms of keyword tracking and overall reports with some of the technical actionable items is valuable for businesses looking to grow.