Time to prototype: N/A**This is an article-based site that Kevin co-owns and continuously updates, so its time ranges are outside the scope of our usual client projects.
Start to finish: N/A**This is an article-based site that Kevin co-owns and continuously updates, so its time ranges are outside the scope of our usual client projects.
Went Live In: January 2010
PR stands for Page Rank, and is the public view of Google’s ranking of a site on a 10 point exponential scale, according to the number and quality of incoming links that site has pointed to it.
Alexa is a web information company and subsidiary to Amazon. The Alexa Rank represents the company’s ranking of a site’s traffic when compared to all the other websites on the Internet.
In 2010 Warford’s RV Repair Service turned to the Web in hopes of finding more business and began working with Kevin Morton to create a site. Thus began the journey of building a site that efficiently and accurately channeled the company, with the Warfords providing the content and Kevin providing the design and keyword research savvy. The end product was Money-Saving-RV-Repair.com, a successful hybrid business promotion and informational website.
What do I mean when I say this is a hybrid site? Besides showing the world what Warford’s RV Repair Service does, it also gives visitors helpful information for DIY repairs that can save them a ton of money. Why do this? Kevin’s keyword analysis showed that there was a sizable number of people searching for low-cost solutions to their RV troubles, hence incorporating this component of the site attracts more visitors.
Now in addition to the customers who seek out Warford’s services through the site, other visitors stop in, find information helpful, and become repeat visitors. This yields positive results as more visitors provides the potential to rake in more money. As of summer 2011, Money-Saving-RV-Repair.com brings in a few hundred dollars a month from Google AdSense and has complimentary businesses paying to advertise on the site.
It doesn’t stop there. During the design process, the Warfords learned about the online process and now manage the site alongside Kevin.
Putting it all together, through Money-Saving-RV-Repair.com, Warford’s RV Repair Service attracts more customers, has an additional revenue stream, and a website that they are capable of sustaining.