Time to prototype: 8 hrs
Start to finish: 12.5 hrs
Went Live In: July 2012
This site was designed to be a creative outlet for owner Kristi Daniels. Already successful in the professional sphere, Kristi wanted to branch more into the personal sphere with a platform for self-expression and for connecting with people on an individual basis. Kristi’s goal as stated: “I want people to want to get to know me when they see my site.” We think we’ve succeeded in creating a feel that accomplishes just that for her.
The clean design intertwines beauty and fun to give Kristi an online platform as sparkling as her personality. Complementing her fun and personable photos and content are highlights of soft pastels and sleek design elements placed purposefully to best display her content to her readers.
For example, on the homepage visitors are instantly greeted by a welcoming slider and can immediately see a snapshot of what the site has to offer just below. Her three main blog categories are prominent beneath the slider, giving visitors a broad idea of what KristiDaniels.com is all about. To provide a quick glance of what Kristi has been up to lately, the most recent posts and entries from her video blog are elegantly presented on the page as well.
This site is meant to be social in nature, so, of course, we made sure that it’s fully social media equipped. The colorful social media bar, in both the header and footer, was a custom addition that will help readers further engage with Kristi on the many social media platforms she is immersed in.
The end result is a crisp, elegant site that will let Kristi express her colorful personality!